You are going live

Target go-live Fri Oct 2, 2026

Your onboarding gates

✅

UE storefront created (Disha, UE Van)Complete

Sep 11

⏳

Info package + payment/tax detailsWaiting on you

Due Mon Sep 15

🔒

DD storefront + banking linkedBlocked upstream

Target Sep 17

🔒

Deliverect menu upload (David)Blocked upstream

Target Sep 18–24

🔒

QA + packaging trainingBlocked upstream

Target Sep 25–26

🎯

Go-live both platformsGo-live target

Fri Oct 2

Action

What we need from you right nowComplete info package (12 fields + payment/tax) by end-of-day Mon Sep 15 to hit Oct 2.

While you're getting ready

What corporate is doing

Just shipped for the network

Site v7 analytics stackGA4 + Meta + TikTok Pixels live on wingschknshack.com — attribution ready before your ads fire
Sep 10
DT · DoorDash unblockedFirst DD orders same day. Playbook we'll run for you.
Sep 9
Menu v4.3 locked network-wideThe Drop (20pc/$36), flavour SKUs cleaned, Tailgate Crate live
Sep 4
Franchisee Deck v6Royalty split + packaging buyback finalized
Sep 9

On deck for launch week

Meta + TikTok ads go-liveReady to fire the day you publish
at launch
UE platform ad creditsUber-issued free credits activate on your listing — zero cost
at launch
F&F rating farm20× $30 UE/DD gift cards to seed early reviews on your storefronts
launch wk
Multi-outlet Vancouver press pushVIA / Daily Hive / Dished / 604 Now — network-wide
Sep–Oct

Your fee structure · finalized

Transparent structure. No surprises.

3% Royalty · HQ operations

POS + Deliverect + menu R&DAll platform setup, menu development, ongoing tuning
Packaging procurementTrupack, stickers, Shack packaging system
Weekly sales reportingYour always-on dashboard (this page after go-live)
Franchisee supportDirect line, one point of contact

2% Marketing Fee · Ring-fenced ad pool

Meta + TikTok + Google adsNetwork-wide paid campaigns, your location included
UE + DD promo subsidiesBOGO Wings, Uber One 57% off, seasonal crates
PR + press outreachMulti-outlet pitches per launch
Rating farm + review generationF&F gift cards on your launch to seed early ratings

Total franchisor fee: 5% of net revenue. Waived for your first 30 days. No separate franchise fee, no lock-in, 30-day exit with packaging buyback at cost.